Seagate Technology plc, a world leader in data storage and management solutions, today released Rethink Data: Put More of Your Data to Work—From Edge to Cloud. The report—based on a survey of 1,500 global enterprise leaders, which was commissioned by Seagate and conducted by the research firm IDC—identifies today’s most pressing data management challenges, and solutions to them. It pinpoints the amount of data available to enterprises that goes unused: 68%.
“The report and the survey make clear that winning businesses must have strong mass data operations,” says Seagate CEO Dave Mosley. “The value that a company derives from data directly affects its success.”
The report identifies the missing link of data management: data operations, or DataOps. IDC defines as DataOps as “the discipline connecting data creators with data consumers.” While the majority of respondents say that DataOps is “very” or “extremely” important, only 10% of organizations report having implemented DataOps fully. The survey demonstrated that, along with other data management solutions, DataOps leads to measurably better business outcomes. It boosts customer loyalty, revenue, profit, cost savings, plus results in other benefits.
“The findings of this study illustrating that more than two-thirds of available data lies fallow in organizations may seem like disturbing news,” said Phil Goodwin, research director, IDC and principal analyst on the study. “But in truth, it shows how much opportunity and potential organizations already have at their fingertips. Organizations that can harness the value of their data wherever it resides—core, cloud or edge—can generate significant competitive advantage in the marketplace.”
The survey queried 1500 respondents—500 in the Asia Pacific and Japan region, 475 in Europe, 375 respondents in North America, and 150 in China.
