Rakuten Trade Turns to Black in Less Than Three Years

Rakuten Trade Sdn Bhd has marked a major milestone by turning to black ahead of its third anniversary. It attributes this to activating almost 85,000 trading accounts and handling more than RM12.5 billion in total trading value on Bursa Malaysia since business day one. As of 30 April 2020, Rakuten Trade’s retail market share is more than 5% while the clients’ assets under trust had exceeded RM1 billion.

Innovation and our FinTech framework has been pivotal for the company turning a profit in April 2020. It is, though, a balancing act of being cost-effective, flexible and keeping our client’s experiences at the core of everything that we do. In less than three years, we surpassed our internal targets and continue to appeal to the rising number of technology savvy investors in Malaysia. These investors prefer a convenient, zero contact, and easy to use mode of investing,” said Mr Kaoru Arai, Managing Director of Rakuten Trade.

Leveraging on its ‘zero contact’ platform to increase retail participation on Bursa Malaysia, Rakuten Trade expects to reach 100,000 active accounts by the end of 2020.

Early this year, Rakuten Trade launched the country’s first automated third-party margin facility – RakuMargin.