Malaysia’s Affin Hwang AM chooses TIBCO to undertake digital transformation journey

TIBCO Software Inc, a global leader in integration, API management, and analytics, announced that it has been selected by Affin Hwang Asset Management Berhad (Affin Hwang AM) as its technology partner to aid the company’s digital strategy, accelerating the pace of rapid application development and deployment of DevOps processes.

The collaboration between TIBCO and Affin Hwang AM includes the company’s implementation of the TIBCO™ Connected Intelligence platform, specifically the TIBCO BusinessWorks™ software and TIBCO Cloud™ Mashery® application. This work has led to the development of the company’s first AI-powered chatbot, called Nadia, that is able to respond to client queries on portfolios and account balances in real time.

“Our commitment to continually drive innovation and enhance our clients’ investing experience pushes us to seek new capabilities to respond to their needs,” said Allen Woo, chief innovation officer, Affin Hwang AM. “After considering factors like quality, servicing levels, and cost, we chose to partner with TIBCO because of its sterling industry track record and its readiness to work together with clients to find solutions.”

“As financial firms like Affin Hwang AM in Malaysia and across SEA undertake digital transformations to stay ahead of the curve, cloud-native API platforms help them create, manage, and analyse APIs seamlessly with a single view of all on-premises, cloud, and edge APIs,” said Melissa Ries, general manager, Asia Pacific and Japan, TIBCO. “This visibility improves efficiency and aids the transformation from a hybrid architecture model with legacy tools and services to a cloud-native architecture over the long term.”

API management platforms are essential to digital businesses adopting cloud-native development and deployment practices. As enterprises increasingly adopt cloud-native tools for more speed, agility, and scale, API platforms such as TIBCO Cloud Mashery are ready to power digitally disruptive initiatives.

“We are now taking steps to leverage the full capabilities of the API to instill deeper learning within Nadia and offer a more a personalised service. These efforts bode well for our innovative initiatives to create value for our clients,” said Mr. Woo. “Since the rollout of TIBCO BusinessWorks and TIBCO Cloud Mashery, we have been able to significantly save time and cost on integration, as well as streamline development. By housing all workflow processes in a cloud-native infrastructure, we can drive better connectivity with our partners, especially as the world migrates towards an API environment. This will allow us to enlarge the ecosystem by ensuring collaboration happens across all platforms so that data can be exchanged quickly.”