IT Departments Making Companies More Efficient, yet Not Driving Business Growth

Juniper Networks, the industry leader in network innovation, and the Economist Intelligence Unit released findings from a recent global survey, which revealed that over half of businesses surveyed primarily rely on IT departments to increase efficiency of their operations. But IT is largely falling short of expectations to drive business growth in new areas. The survey of 474 respondents spanned Germany, Japan, the U.K. and the United States. Fifty-one percent of respondents are C-level and board members and the remaining are senior executives and managers.


The survey showed, that of all respondents, the highest-performing companies — those who report their financial performance is stronger than their industry peers — identify a different role for IT in key areas of their business. Compared to their peers,

 

  • 20 percent more of the high-performing companies say technology played a very strong role in their organization’s financial performance
  • 11 percent more of the high-performing companies strongly agree that the IT function can support business growth by identifying new market opportunities
  • Eight percent more of the high-performing companies say the IT function is very closely involved in helping develop new products and services

 


Today, businesses are rushing to keep up with exponential data growth and meet fast-changing market needs for digital services. Financial institutions are delivering mobile banking applications while gaming companies are rebuilding their game catalogues as online services. As companies rush to deliver these new services, IT has an opportunity to play a role advancing these new business initiatives.

While most IT departments are not yet widely seen driving business growth, the companies surveyed predict the role of IT will begin shifting from tools of efficiency to engines of growth. Sixty percent of respondents report IT will be very closely or somewhat closely involved in helping to develop new products or services for the company over the next three years.

Importantly, survey respondents predicted the top technology trend that would impact the competitiveness of their business was collaboration and information sharing through networks.

Additional Key Findings Include:

IT Perceptions and Expectations

  • When asked about the IT functions’ main strengths, the top response (42 percent) was “efficient execution of general business processes.”
  • Today, one in five (20 percent) respondents report that IT is only somewhat prepared or very unprepared to contribute to improved business growth.
  • Very few business respondents successfully collaborate with IT on strategic business imperatives such as identifying new market opportunities (nine percent), identifying new innovations (six percent) or developing a competitive strategy (five percent).


Disruptive Technologies

  • Global respondents predict the top technology investments over the next three years will be business information analysis (33 percent), followed by business process management (31 percent), cloud computing/virtualization (29 percent) and mobile devices (26 percent).
  • Respondents report the top technology trends influencing the competitiveness of their organization over the next three years include collaboration and information sharing through networks (31 percent), the widespread availability of mobile devices (31 percent), and the ubiquitous nature of connected devices and integrated systems (27 percent).

 




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