Carousell inks partnership with Telenor Group

Carousell, one of the world’s largest and fastest growing classifieds, announced it has signed an agreement with Telenor Group, one of the world’s largest telecommunications companies. As part of this equity and cash agreement, Carousell will merge with 701Search, which owns online marketplaces Mudah in Malaysia, Cho Tot in Vietnam, and OneKyat in Myanmar.

Following the merger, Carousell will be valued at more than US$850 million with Telenor Group becoming the largest minority shareholder in Carousell, owning 32 percent of the combined company.

Following the merger, 701Search’s regional hub team that operates in Singapore will be fully integrated into Carousell, while Mudah, Cho Tot and OneKyat will retain their individual names and platforms, continuing operations in Malaysia, Vietnam and Myanmar respectively. The businesses will report into Carousell Chief Executive Officer Quek Siu Rui.

“Our mission has remained the same since day one. We want to inspire every person in the world to start selling and buying,” shared Quek Siu Rui, Co-founder and CEO of Carousell.  “Merging with 701Search will allow us to further this mission on an even greater scale and fortify our leadership in Southeast Asia as Mudah, Cho Tot and OneKyat are already leaders in their markets. I am excited to work with our new teammates to learn about the dynamics of these local markets, create win-win opportunities that are mutually beneficial for our community of users, and inspire even more people to start selling and buying.”

Johan Rostoft, Head of Online Classifieds at Telenor Group, said “We have built a profitable and high-growth marketplace business serving millions of users every single day. This transaction presents an attractive opportunity for us to take the next step in our marketplace journey, and it also simplifies Telenor’s portfolio. We believe that Carousell is the best partner for our online classifieds business in Southeast Asia.”

Carousell’s advanced and intuitive technology, coupled with the Telenor Group companies’ hyperlocal reach and extensive experience, will further propel Carousell’s Classifieds 4.0 vision of reimagining classifieds and making the selling and buying of second-hand a first choice.